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Declining Disney: Cost or ‘Wokeness’?

It seems that the magic of Disney’s kingdom is on the wane. The theme parks, once teeming with joyous families, are noticeably quieter due to soaring ticket prices. Bob Iger, Disney’s CEO, recently acknowledged the mistake of this aggressive pricing strategy at an investor conference. This decrease in visitors also raises questions about the potential impact of Disney’s recent ‘woke’ policies. Analytics from Touring Plans, a trusted theme park wait time tracker, show a significant drop in visitor numbers. The high costs of a Disney vacation appear to be sidelining the enchantment the parks once offered. This downturn prompts us to question: Can Disney rekindle its charm or is this the start of a downfall?

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